The first collaborative collection between Norwegian marine outdoor brand Helly Hansen and the French chic brand agnès b. will be released on Friday, January 24, 2025, at both brands’ official online stores and directly managed stores (with some exceptions).
This collection features clothing and accessories made from eco-friendly materials, combining Helly Hansen's functional design with agnès b.'s signature style. The collection includes unisex items for adults as well as children’s pieces, inspired by the next generation of young leaders.
Among the standout items is the pile vest, inspired by Helly Hansen’s 90s collection, made from recycled polyester and the far-infrared material "Photonics®." Not only does it offer exceptional warmth retention, but its retro-chic design is enhanced with a double-name patch specific to this collaboration.
Other key pieces include a water-repellent windbreaker jacket, an updated version of a sailing jacket, a Basque shirt made from eco-friendly materials sourced from the ocean, and a bucket hat crafted from "MURON," a material made from recycled fishing nets collected in Japan.
This remarkable collaboration is born from the shared commitment of Helly Hansen, which has been creating innovative, nature-conscious products for over 140 years, and agnès b., known for its dedication to environmentally friendly production.
Release date: Friday, January 24, 2025
Scheduled to launch at 22:00 on Friday, January 24, 2025
For inquiries, please contact Helly Hansen Harajuku store at 03-6418-9669 (closed on some days)
